As National Pregnancy Awareness Week (10-16 February) approaches, Aware.org stands at the forefront of a critical mission: to promote healthier pregnancies and babies by raising awareness about the risks of alcohol consumption during pregnancy and the harmful effects of Fetal Alcohol Spectrum Disorders (FASD). This year, Aware.org is amplifying its efforts by aligning with World Birth Defects Day on 3 March 2024, to spotlight the importance of preventing FASD and reducing the stigma surrounding this preventable condition.
South Africa holds the unfortunate distinction of having the world’s highest reported rate of FASD, a lifelong condition caused by alcohol consumption during pregnancy. FASD affects a child’s physical and mental development, learning abilities and behaviour, impacting individuals living with FASD, their families and communities.
It is a pressing public health concern that demands attention and action. Aware.org recognises the urgency of addressing FASD which is why it has partnered with the Foundation for Alcohol Related Research (FARR) to spearhead initiatives focused on reducing birth defects caused by alcohol consumption during pregnancy on three of their community projects.
“National Pregnancy Awareness Week provides us with an opportunity to underscore the message that no amount of alcohol is safe during pregnancy,” said Carmen Mohapi, the Managing Director of Aware.org. “Through education and outreach efforts, we aim to empower expectant mothers with the knowledge and support them in making informed and wholesome decisions about their health and the health of their unborn children.”
Due to the stigma linked to FASD, pregnant women with alcohol abuse challenges, are often stigmatised by their families and communities. This prevents them from seeking professional help and support, often causing them to drink more.
“By raising awareness about the dangers of prenatal alcohol use and encouraging communities to support pregnant women to have alcohol-free and healthier pregnancies, we not only raise awareness regarding FASD, but also call on communities to take collective action to decrease the births of children affected with this lifelong condition.” says Dr Leana Olivier, CEO of FARR.
By supporting National Pregnancy Awareness Week and World Birth Defects Day, Aware.org urges individuals and communities to join us in our mission to decrease the number of babies born FASD in South Africa and support those already affected by this condition. Together, we can make a meaningful difference in the lives of countless children and adults living with FASD, as well as their families.
For more information about Aware.org’s initiatives and how you can get involved, please visit this page.
In closing, as National Pregnancy Awareness Week and World Birth Defects Day draw near, Aware.org underscores its commitment to combating Fetal Alcohol Spectrum Disorders (FASD). With South Africa facing a sobering reality of the highest reported rate of FASD globally, our partnership with the Foundation for Alcohol Related Research aims to drive impactful initiatives, reduce birth defects, and break the stigma surrounding alcohol consumption during pregnancy. The message is clear: no amount of alcohol is safe during pregnancy. By raising awareness, providing education, and fostering community support, we strive to empower expectant mothers, decrease FASD births, and make a meaningful difference in the lives of children and families. Join us in this vital mission, as together, we can create a healthier and stigma-free future for all.
